Creative direction / Managing the production of the studio, from briefing and idea conception to final execution. Global branding projects that covered from logo design to editorial and exhibition design. VXLAB is a studio specialized in implementing design culture in business companies, from creating their visual identity to produce advertising campaigns.
#creativedirection #branding #production #exhibitiondesign
Branding / Design of the contemporary approach of the fashion brand 404. Collaborating closer with the owner, a malleable but sticking image links all the handcrafted collections.
#naming #logo #branding #artdirection #photography
Creative direction /
Founder of the slow fashion brand and online shop with boutique in Asos Marketplace. Designer for their clothing collection, stylist for second hand editorials, photographer for lookbooks and social media content creator.
#branding #artdirection #photography #fashiondesign #graphicdeisgn
Fashion design / Menswear fashion collection that is built in the context of critical design. A holistic view represented in both garments and merchandising. Presented in London Fashion Week 2015.
Fashion design / Interpretation and representation of the perfume nº1 from Givaudan, by translating the notes of the fragance into a hanwoven material. The colours and textures inspired sound artist Raul Jurado into the making of a unique piece and video.